Monday Roundup: Blogging

July 28th, 2014 | Shonali Burke | 0 Comments

bloggingBlogging is a great way to start conversations, share ideas, and build your online community. Whether through guest posts or original content on your own site, blogging can help your brand gain traction (I mean, just look at me!).

So this week, the roundup features seven posts from around the web that focus on blogging. Enjoy!

Image: Mike Licht via Flickr, CC 2.0

1. Blogging for Profit? 5 Sure-Fire Ways Tools Will Help

Why: Are you using the right tools to turn all your writing into profit? Ian Cleary provides five ways tools can help you build a profitable blog. This is a great read even though the webinar is over (sniff).

2. The Medium Is the Method

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8 Resources and 3 Tips for PR Job Seekers

July 25th, 2014 | Shonali Burke | 5 Comments

red ruby slippers worn by Judy Garland in "The Wizard of Oz"I did an informational interview with someone the other day. I don’t have a job to offer, but I do have a large network. So whenever I can, I try to chat with folks who are looking for help (as long as they aren’t barfshiners, or bent on picking my brain), to see if I can pay it forward a bit.

This young woman is in need of some resume/interview coaching. The folks she’d found so far were either ineffective, or too expensive, or both. So I told her I’d try to find a few resources for her, so she could put her best foot forward to find the job she’ll love.

Those are the original “red ruby slippers” worn by Judy Garland in “The Wizard of Oz.” I got a pic!

I then did what I always do when I need to find out something: I turned to social media.

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Twitter and Television: A Match Made In Heaven

July 23rd, 2014 | Matt LaCasse | 0 Comments

3412239865_995fa95581_bI have a confession to make. When I’m asked how I like to spend my free time, I tend to hem and haw. “Riding my bike,” or “reading up on the day’s news” are the answers I usually give, and those are true. But deep down inside, I know that the truth is the box that sits in my living room.


I have an unhealthy love for, and obsession with, television.

“The Blacklist.” “Sons of Anarchy.” “The Walking Dead.” “Justified.” “The Americans.” “Fargo.” “Mad Men.” “Game of Thrones.”

When I stop and think about it, I’m a bit horrified at just how much time I’ve spent watching television. Add sports into the mix, and I’m seriously embarrassed.

A big part of why I enjoy TV so much is the camaraderie I get from tweeting along with the shows as they air. It’s so cool to see your feed explode when (GoT SPOILERS) Ned Stark loses his head or (Fargo SPOILERS) Gus shoots Malvo. My experience is that Twitter has become very intertwined with primetime television.

So when NBC Universal Research Chief Alan Wurtzel had this to say about Twitter and the Olympics, I was shocked. Continue reading »