How to Start a University Blog

November 30th, 2010 | Shanan Sorochynski | 2 Comments

This is part of the Blogging for Grasshoppers series

Since our university launched its first official blog, the question I keep hearing is: how did you do it?

The answer: I didn’t do it by myself.

Image: Katie Harris via Flickr, Creative Commons

Connect with the people you serve

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The Democracy of Metallica

November 29th, 2010 | Narciso Tovar | 3 Comments

Play that funky music

I’ve said it before, but I’m gonna say it again: I’m a bit of a music freak.

Anytime I can take some time away (be it in business or pleasure) to jam out to a good tune or two, I’m a happy camper. It could be Marvin Gaye, Rodrigo y Gabriela, Kid Koala or a studio performance by John Legend & The Roots – I don’t care.

If it’s got a good vibe, I’m there.

There’s a lot you can learn from musicians and their music: they can help express a thought or feeling in 4 minutes or less.

The right song can lift your mood on a bad day; and a band has the ability to rally an organization to an important cause with a fitting melody.

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Weekly Roundup: Across The Pond And More

November 28th, 2010 | Shonali Burke | 4 Comments

Seeing as how I spent this past week in London, England, I thought it only appropriate to showcase some of the most interesting blog posts from “across the pond” that I’ve come across recently.

Image: anthony kelly via Flickr, Creative Commons

Here you go.

1. Coca-Cola’s sponsorship is all about them, from Paul Seaman’s 21st-century PR Issues.

Why: Celebrities don’t always the perfect brand relationship make. And once you’ve made your bed, be prepared to lie in it.

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