The Man Behind The Myth
This is a personal post. So if you have the patience to put up with it, I appreciate it. If not, we’ll be back to our regularly scheduled programming tomorrow.
Today is my husband’s birthday.
So rather than talk about you, or me, I’m going to talk about him today.
And yes, referencing myself as a “myth” is coming it a bit strong, since I’m neither the Goddess of Love, nor the Earth Goddess, nor the Mother Goddess. I’m just me. But it made for a good headline… right?
My husband and I “met” online 13 years ago. I know that is passé nowadays, but think back to 1998; if you were exploring online dating in any way, shape or form, you were a peculiar creature. Not to mention it just wasn’t done, let alone heard of, in India (which is where I’m from and lived at the time). But as fate would have it, we “met” even though he was in California and I was in India, liked each other, and one thing led to another and he asked me to marry him.
Over email.
Filed under Personal, Shonali Burke | Tags: devotion, faith, remarkable love | Comments (61)Four Tools to Help Build Your Social Community
I’ve found that one of the most important things to do, when trying to build one’s online community, is to participate consistently in your preferred channels. And not just participate as in talk a lot, but share interesting pieces of information, so that your community knows you’re not just in this for you; you’re in this for them as well.
Inevitably, then, the time question comes up. “How can I always be online? Is there a way for me to cut down the amount of time I spend in social media?”
Yes and no. Yes, there are various tools you can use to cross-post your updates, for example, or to automate your updates. But the “no” part of this answer – at least from my point of view – is that if you’re going to try and cross-post every single update, or automate your posting schedule completely, I think you’ll flop.
Image: orangebrompton via Flickr, CC 2.0
Filed under Resources, Shonali Burke, Social Media | Tags: building community, facebook post planner, hootsuite publisher, networked blogs, social media tools, triberr | Comments (67)When #measurePR met Klout
Last week, the special guest on #measurePR was Megan Berry of Klout. Given how vocal I’ve been about how problematic I find many elements of Klout, it was pretty decent of her to be willing to participate.
As I anticipated, it was one of the Cyprus (Cyprus? WTH?! Sorry!) most active chats, with a lot of people asking questions, sharing their own views and lurking as well.
Here are a few of the questions and Megan’s answers:
1. Why should we take Klout seriously? It doesn’t seem to have a whole lot of rhyme or reason right now, other than tweeting a lot (this was from Matt LaCasse).
Megan: “[The] best way to answer is talking about how we DO measure. It’s not based on tweet volume, but [the] ability to drive action.”
Filed under Events, Measurement, MeasurePR, Resources, Shonali Burke, Social Media | Tags: #measurepr, influence, klout, megan berry, twitterchat | Comments (44)





