On Social Media Bullies
Have you come across a social media bully lately?
That’s the person who tells you they “will not do X if you do Y.” Or, “Unless you stop doing X, I will not do Y.”
It could be anything from not following you on Twitter unless you stop checking in on FourSquare …
… to not following you on Twitter (because you make so much “noise”) but they’d like to connect on LinkedIn anyway, because that will benefit them) …
… to not commenting on your blog because you use a particular comment system (but you should comment on their blog because, oh, just think of the link backs you’ll get!).
The list could go on.
Filed under Shonali Burke, Social Media | Tags: bullying in social media, disagreement, social media bullies | Comments (85)Should You Use a QR Code?
Guest post by Mikinzie Stuart
QR codes may be old news to digital marketers, but lately I’ve increasingly noticed that this hot little two-dimensional bar code is going mainstream.
From giant billboards in Times Square to tiny boxes of Sun-Maid raisins, these little buggers are popping up everywhere. In fact, I counted at least seven advertisements with QR codes in May’s issue of Elle Magazine.
But here’s the thing: QR codes are only cool to other marketing-minded people.
Filed under Business, Guest Posts, Marketing, Social Media | Tags: campaigns, Marketing, mikinzie stuart, qr code, shiny new | Comments (104)Like Keith Trivitt said on PRBC, marketers realize the opportunity QR codes have to turn their offline marketing into a more engaging and interactive experience.
And boy, are they giddy about it.
#measurePR, Social Media Measurement & Klout
Last week’s #measurePR chat was interesting. Well, it’s always interesting, but last week I was teaching a workshop in Houston, and #measurePR was a part of it.
Even for those of you who are seasoned Twitterchatters, lemme tell y’all, teaching and moderating a chat at the same time ain’t no piece-a-cake.
(Did I get sufficiently Texan with that previous sentence?)
Seriously, it was a lot of fun explaining how I moderate a chat while … actually … moderating a chat.
Filed under MeasurePR, Shonali Burke, Social Media | Tags: #measurepr, analytics, klout, marshall sponder, megan berry, social media measurement | Comments (32)
