Shonali
“Who is Shonali Burke, ABC”?
I’m an agency of one who helps organizations large and small turn their corporate codswallop into community cool.
Joking aside, you remember the time your head was spinning because you just wanted someone to help you to cut through the communication crap and get things done? That’s what I do (here’s the full-blown LinkedIn profile if you’d like all the deets).
I’m also an accredited business communicator (hence the “ABC” after my name). This means that I took the time (and dime) to prepare for and undergo a peer-review process that evaluated whether or not my walk is as good as my talk when it comes to being a strategic communicator. And I passed. Accreditation is not a professional requirement for public relations and communication practitioners, but I (and many others) believe it demonstrates a commitment to learning about, practicing, implementing and teaching best practices in our field.
I’m currently in my … let’s just say I’ve worked in the field for a long time, and in two continents. I have small and large agency experience, as well as in several verticals in the for-and not-for-profit sectors. Of note (in my opinion) is that I’m adjunct faculty at Johns Hopkins University’s M.A./Communication program and am part of the Socialbrite team. I am also the former editor for Network Solutions’ Women Grow Business blog community, and creator of the popular #measurePR Twitter chat (bi-weekly on Tuesdays, 12-1 pm ET, if you’d like to join).
I believe strongly in the power of community. To give back to the communication community that has given me so much, I am an active member of the International Association of Business Communicators (IABC), through which I earned my accreditation in 2005, as well as the Public Relations Society of America. I am IABC/DC Metro‘s Immediate Past President (held the post 2009-2010) and am a past member of IABC’s International Accreditation Council. I also speak frequently on public relations, social media, strategic communication and measurement.
If you need help with strategic communication planning and implementation and all that that entails – from research and measurement, to public relations, to integrated online and offline communication – please check out my website and let me know. And heck, if you just want to talk about the wonderful world of communication, PR, social media and all that jazz, I’m here. Reach me at info (at) shonaliburke (dot) com.
