The Moments That Made Social Slam 2013 Momentous

April 18th, 2013 | Shonali Burke | 42 Comments

at the Social Slam 2013 VIP partyIt’s been just about two weeks since I returned from Social Slam.

You’ve already heard about what a wonderful event it was, from so very many people. And I told you of how it was one of those OMG-it-finally-happened moments for me. Frankly, I haven’t written a wrap-up post because everyone else beat me to the punch.

I have a surprise/gift for you as far as that goes, but that’s at the end of the post. Please don’t cheat by skipping to the end!

But then, the other day I was reading Mark Schaeffer’s recent and most excellent post about the online-offline intersection at its best. He related an anecdote about seeing Ian Cleary (who is wonderful!) at SMMWorld:

“At the recent Social Media Marketing World event, I ran into Ian and asked him how many sessions he had attended and he said ‘none.’ At first I was surprised.

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The True Secret of Networking and Making Business Connections

October 19th, 2012 | Shonali Burke | 45 Comments

Shonali Burke, Chris Kemper & Kevin DuganI returned a couple of days ago to the DC area after a whirlwind trip to San Francisco and the 2012 PRSA International Conference. I hope I’ll have the time/mind space to write more about my experience(s) there, but this is something I’ve been thinking about, and wanted to share.

Crowded mart, crowded mind

There are a ton of conferences that take place. Way more than there used to be, and since time hasn’t expanded accordingly, we’re always having to choose which ones to attend, and which ones to drop out of or ignore (much like our target audiences, when we put on our “day job” hats, do).

But #prsaicon (the hashtag for the conference since last year) is one that I always look forward to. Yes, I’ve been presenting now for a few years, so I love being able to share what I learn with others, and learn from others.

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How to Network On Social Media Without Being a Stalker

September 28th, 2012 | Shonali Burke | 51 Comments

hand reaching outI got an interesting question from someone I know (name withheld on request) recently. I was asked:

“I would like to reach out and connect with a professional contact that I have made via Twitter/Facebook /LinkedIn. Do you have any suggestions on how to approach a such a contact without appearing to be ‘Facebook stalking’?”

Hmm, I thought to myself. That’s a good question.

In fact, I thought it was such a good question, that I wanted to share my answer with you!

Now, the background, as my friend explained in more detail, is this:

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