Do You Know a Hero With a Heart?
Are you up for helping a non-profit volunteer win a $5,000 award? If yes, read on.
If you’re like most people, you get most of your inspiration from people who are quietly changing the world each and every day. I know I do.
They’re not on the front page of the newspaper, and they’re not mingling with the Gates and Buffets of the world… or heck, even the Shankmans and Brogans of our world.
They’re everyday people like you and me who have shown extraordinary commitment to making this world better than when they found it.
Image: Lel4nd via Flickr, CC 2.0
Well, here’s your chance to shine a spotlight on them.
It’s a Book: How Give to the Max Day Could Help Kids Read
I love how, when used well, social media can build powerful communities to effect real change and real results.
To me, this can be much more impactful when it comes to reaching our end-objectives (which is what we should begin with when we embark on public relations, right?) than, say, focusing on reaching traditional media first, and social second.
You need to reach people to get them to do something? Go straight to them and build your community. It takes time and consistent effort, but it can be very effective.
Razoo’s Give to the Max Day
Come Wednesday, Razoo is going to try to pull off an ambitious exercise in helping nonprofit organizations in the Greater Washington area do just this. It’s Give to the Max Day, and it starts in 41 hours (if you’re a local nonprofit organization and want to participate, you can still register as long as you do it by 11:59 pm ET today).
Austin Beckons
There’s been a lot of chatter recently over conferences that have a voting component to their submissions. That’s because the “panel picker” part of the 2012 South by SouthWest Interactive conference is currently in progress, ending on Friday, Sept. 2.
I remember the first year I paid attention to SxSW. I wasn’t anywhere close to attending, but it was new to me, and I was in awe of people who were submitting proposals. They were all sooo kewl!
In fact, it looked like a very cool event. The kind of event all the cool people, the social media rockstars, the tech geniuses were going to.
And because part of the SxSW selection process is getting public votes in for the various submissions, many of the blogs I read, many of the high-powered social media people would be tweeting and Facebooking madly about their panel, asking you to vote for them.
