I have long been a proponent of the power of language. From the time I wrote an essay in second grade that blew away half of the elementary school teaching staff, to what felt like thousands of rounds of high school debate, to my current job at the helm of a fast-growing stable of content writers, language has been an intimate part of my existence.
I thrive on it and would perhaps die without it. I feel so strongly about this that I wonder sometimes what I would do if I couldn’t type because I had no fingers or couldn’t speak because… well, the thought is too horrible to entertain.
Writers really can change the world. Their mastery of language puts them at the helm of one of humanity’s most powerful tools. And that position creates tangible results on a nearly daily basis.
Disclosure: HCL is a client of my agency, Six Degrees PR. However, the campaign partners are ITSA Brand Solutions and FrogIdeas. I thought this was an interesting campaign, and wanted to share my thoughts with WUL readers.
Have you ever been to an interview where you don’t have to speak at all, yet are expected to answer whatever the interviewer asks?
Sounds weird? Think again. Because India has been buzzing over the #CoolestInterviewEver, where one of the country’s largest companies wanted you to be “cool” enough to work for them.
Recently HCL Technologies (NSE: HCLTECH), India’s fourth largest software services firm, started a global recruitment campaign on Twitter. Here’s how they said it would work:
- Respond to questions on Twitter: Over a two-week period, participants were to respond to various questions posted on Twitter (this round closed on Feb. 21, btw). One hundred would be selected to participate in the next round, which was …
Guest Post by Eric Schwartzman
Advanced social media monitoring skills are a critical component of effective social media communications. This is why social media monitoring training is so important.
But with more and more monitoring platforms gobbling up big data, and as individuals become increasingly concerned about their personal privacy rights online, social media privacy training and social media surveillance training have become equally critical.
It’s becoming increasingly risky to empower workers to listen to social media conversations for work without providing mandatory privacy awareness training.
Here are the top 3 reasons why social media monitoring has become riskier than ever: