How A Fake Taxidermist Is Keeping AT&T On Its Toes

September 27th, 2010 | Shonali Burke | 3 Comments

Remember how @BPGlobalPR, the fake BP “PR” Twitterfeed took off?

Meet @ATT_Fake_PR (formerly @ATT_Wireless_PR).

No, I’m not doing my best Rip Van Winkle impersonation. I’ve been following and “talking” to ATT_Fake_PR for a while.

Vest-less

Now, I am not, and have not been, an AT&T customer (I’m quite happy with Verizon Wireless).

I have no experience of, and no beef with, AT&T. I’m sure there are many nice, decent people who work there.

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Of Early Adopters, Tenons and Henry Wood

July 23rd, 2010 | Shonali Burke | 1 Comment

“Technically mocking isn’t a sport… yet… though I have made a proposal for the 2020 Olympic games.” ~ Brian Meeks

This is the final post in a three-part interview with Brian Meeks, who goes by the moniker “Extremely Average.” In Part I, Brian talked about why woodworking makes him a better writer, and stinking in the dark room. Part II saw him discussing why he hasn’t decided whether or not Mrs. Johnson was evil. My questions continue:

Tell me a little about your use of social media, personal and professional.

Professionally

I manage the social media and customer relations for a company from Vienna, Va.  It is ironic that 3 weeks after I moved back to Iowa, I should get a job 30 miles from my old home.

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Words, Meet Mouth

July 21st, 2010 | Shonali Burke | 2 Comments

Words.

We think them.

We write them.

We hear them.

We say them.

We sing them.

Words.

Image: Hello Turkey Toe’s Flickrstream, Creative Commons

They are the stuff we humans are made of, ever since speech was invented (which itself is up for debate).

They are so much a part of our lives, they often become trite.

Yet for us communicators, they are our coin; what we use to demonstrate our knowledge of our craft, our proficiency at our trade, our ability to help our organizations and clients transmit the core of their businesses to the people they want to reach.

Speech writing is perhaps one of the most delicate aspects of our craft.

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