A Day In The Life

March 28th, 2014 | Shonali Burke | 1 Comment

someecards.com - Your Throwback Thursday photos clearly show how much happier you were before becoming a slave to social media fads.

She gets up at 5:30 a.m., or maybe 6. He R&S’ (rises and shines) at 7 a.m. (or so).

Time enough – just barely enough, and some days not even that – for the two of them to hug, kiss, and chat a bit while one sips tea and the other Diet Coke, before the frenetic dance of get-ready-to-go-to-work-and-don’t-forget-your-breakfast/lunch! begins.

The day takes over. Work takes over. Life takes over. For the entire day, figure nine-plus hours, full of emails (many of which are “reply all”) and conference calls (“OMG! I didn’t lose you!”) and frenetic calendar adjustments for meetings that are probably completely unnecessary but seem vital… at least, at that moment.

On a good day she might get a walk in; he might make it to the gym (and two days in a row? W00t!). And if they get home in time to eat dinner together – if there isn’t a happy hour or networking event to attend, that is – they offer silent thanks for their microwave, the most frequently used appliance in their state-of-the-art kitchen.

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Monday Roundup: Trust

March 24th, 2014 | Shonali Burke | 0 Comments

TrustHappy Monday! Did you have a good weekend?

Image: Maria Ly via Flickr, CC 2.0

If it isn’t “everything,” trust pretty important when it comes to building and maintaining relationships (both business and personal). It is often difficult to win, and so easy to lose. This week’s roundup focuses on trust.

1. New Pew Data Shows Millennials Are Non-Traditional, Poor, Unmarried, Not White and Don’t Trust You

Why: In this guest post for Shelly Kramer‘s blog, Andrea Cook shares highlights from a new Pew Research Center study on Millennials. And guess what? They’re not that trusting.

2. Marketing For Small Businesses: There Is Strength In Numbers

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Cracking the Crowdfunding Code: Can You?

March 21st, 2014 | Shonali Burke | 2 Comments

giving levels in crowd fundingMy friends over at Rad Campaign gave me a heads up on an interesting infographic over at craigconnects, that says it “cracks the crowdfunding code.” While it does not draw on primary research, it does pull from reliable sources and positions the information well.

Over and above that, crowdfunding is integral to the #HopeProject campaign SBC is working on for Milaap (disclosure: client), not to mention building and motivating communities to do good is a particular passion of ours, so I figured I’d share it with you.

Here are some of their insights:

  • Fundraisers who use a video raise 2x more than those without videos
  • More than $19M online donations were processed on #GivingTuesday in 2013
  • Over $9,000 on average is raised on nonprofit campaign crowd funding pages

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