Why “Like” Is a Four-Letter Word
“Like” is the four-letter word that outdoes them all.
I’ve been trying to figure out why I reacted so strongly to Facebook’s announcement that their “like” button is the new green.
OK, they didn’t exactly say that, but that’s what it amounts to, doesn’t it?
From now on, you won’t be able to “fan” a page on Facebook, you’ll “like” it. (Hello, Mashable, didn’t you get the memo?) You won’t become the fan of a brand, you’ll “like” it.
Image: Alba Danés, Creative Commons
When you go to CNN.com, for example, you’ll be able to see what other people have “liked;” when you shop, you’ll be able to see what your “friends” “like.” And so on and so on, etcetera, etcetera, etcetera.
The best commentary I’ve found to date on this development is Robert Scoble’s. If you haven’t already, you should read it.
Filed under Public Relations, Shonali Burke, Social Media | Tags: desi del valle, facebook, kathy moore, like, tungle | Comments (9)
