Follow Friday: The Graceland Edition

July 24th, 2009 | Shonali Burke | 5 Comments

One of the things that struck me about Elvis’ former home on our recent road trip through Tennessee was just how comfortable it looks.

Graceland’s certainly an imposing structure when seen from afar – or even the front. But once you get inside, the rooms aren’t vast and the furniture looks really comfy. It doesn’t look too much like a rock star’s home, unlike some of the mansions you see on Cribs; it looks like a place you’d want to hang out in.

So this week, I’m highlighting five of my Tweeps in the greater marketing communications community who aren’t just rock stars at what they do; but more importantly, they’re good, honest people whom I feel comfortable with.

1. Robin Lane (@robinhlane). I first came in contact with Robin a few years ago while she was still at Vocus, and have been a fan ever since. She’s an amazing PR professional but more than knowing the mechanics of the business inside out, she builds and maintains relationships.

2. Arik Hanson (@arikhanson). Arik and I started “talking” on Twitter, and finally met at BlogPotomac earlier this year. Boy, is he a nice guy! He knows who he is, but he won’t beat you over the head with it. And that’s saying a lot for someone of his caliber and standing in the community.

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Follow Friday: The Cherry Blossom Edition

June 5th, 2009 | Shonali Burke | 3 Comments

For today’s edition of #followfriday, I thought I’d highlight a few DC-metro area communications professionals I enjoy interacting with on Twitter. Here goes:

1. Jon Newman (@jonnew). Jon’s a partner of The Hodges Partnership based in Richmond, Va., and authors Jon’s PR 1.5. He’s one of the nicest guys I’ve met (as in, IRL). Incredibly helpful and very smart. He “gets” Twitter and other social media tools, but isn’t so bowled over by the shiny new toys to forget what good PR is really about.

2. Mark Story (@mstory123). You know those people who just have to open their mouths and you double over with laughter? Not because what issues is asinine, but because it’s hilariously pithy? That’s Mark. Social karma, for Mark, isn’t something you talk about; it’s part of his fiber (look at his #blogmonday posts). And he’s really smart.

3. Daria Steigman (@dariasteigman). I first met Daria when I moved to the D.C. area about five years ago. I was new to IABC/Washington and she took the time to get to know me. A couple of years later, I ended up serving on the chapter’s board under her. She’s a remarkable writer and skilled at people relations (something a lot of independent consultants are not). You’re going to like talking to her.

4. Debbie Friez (@dfriez). Debbie is one of those people you just can’t help liking. She’s an animal lover, incredibly connected and successful but hasn’t let that go to her head. She’s involved with several professional development organizations in the area, including IABC/Washington, WWPR and PRSA-NCC and generously paved the way for my first consulting project with BurrellesLuce (and I’m not currently working with the company, just in case you think this is a client plug). Just an all-round great person.

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Follow the Fellow who Follows a Dream

May 29th, 2009 | Shonali Burke | 10 Comments

Today’s #followfriday on Twitter. Since I invariably get asked at least once on Fridays what the heck that is, here’s an excellent explanation by Micah Baldwin on Mashable, for anyone who’s about to pop the question.

Beginning today, I thought I’d highlight a few people I like to follow and why, every Friday. Lauren Fernandez started doing this a few weeks ago and I thought it was a great idea, so thanks for the inspiration, Lauren.

As to the title of this post: if you know where it came from, you know where I’m going with the people I feature in this post. And there’s a treat in store for you at the end. Just keep reading.

1. Katie Paine (@kdpaine). Let me count the ways. She’s the measurement queen – I mean, literally. The measurement lexicon we use nowadays has been strongly influenced, if not entirely rewritten, by her. She’s pioneered the way we look at PR measurement today, because she knew, when she started out, there was a better way to do it. She’s a cancer survivor. To top it off, she lives in the dreamlike Shankhassic Farm, which has been in her family for over a century, and whose main house she literally rebuilt through sheer willpower.

2. Meghna “K” (@meghnak). I can’t remember how or why I came across Meghna on Twitter, but I’m hooked. She’s 13. She loves to write. She writes well; she puts a lot of adult bloggers I come across to shame. And I love her spirit. Did I mention she’s 13?

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