Demystifying Digital Communications
Last week I had the pleasure of presenting a couple of workshops at Goodwill Industries International‘s 2009 Summer Learning Event in Grand Rapids, Mich. – an educational “retreat” of sorts for GII employees. I say “pleasure” because the event was organized beautifully, I got to visit Grand Rapids for the first time and, most of all, the workshops were a ton of fun.
The second class I taught (the first was on measurement) was on “social media 101.” What’s delightful to me about this kind of class is that you invariably learn as much, if not more, from your audience as they do (or you hope they do) from you. It was also one of the most engaged audiences I’ve spoken to, and I think the most fun part of the session was when attendees broke into a lively discussion on the pros and cons of social media adoption for nonprofits… all while we were exploring Twitter in real time. Remember this tweet from me that day?
Yes, it was so much fun that I couldn’t spell “sizzle” properly.
Filed under Communication, Shonali Burke, Social Media | Tags: communications, facebook, GII, goodwill, Public Relations, Social Media, Twitter, youtube | Comments (7)
