How to Cut Through Social Media Hype with Simple Math
If you read the news or popular blogs, you get a lot of numbers thrown at you.
Social media talking heads and agencies will use fancy numbers because they look impressive, and it benefits their businesses.
Social networks will also do the same, partially to attract news coverage, members, and investors.
But those numbers do nothing for your business.
It is important to have clearly stated goals for your own needs.
If you have a small business with a storefront in a small town, do 600 million Facebook accounts do you any good?
Filed under Guest Posts, How To, Howie Goldfarb, Social Media | Tags: analyzing data, compete, facebook, hubspot, Marketing, mobile, Social Media, Yelp! | Comments (15)You Can Call Yourself a Social Media Guru If…
I couldn’t help but giggle when I read B. L. Ochman’s recent post on self-proclaimed social media experts, gurus, ninjas, etc. on Twitter “multiplying like rabbits.” Based on her search of Twitter bios, they went from 4.4k to almost 16k in seven months.
Wow. Rabbits indeed!
And then I saw this cartoon from HubSpot today.
