Color Clash: Pink or Purple?
A couple of weeks ago, I noticed my friend Kim Wells was sporting a purple ribbon on her Twitter avatar.
Ever-curious, I asked why.
Turns out October is, among many other things, Domestic Violence Awareness Month.
I say “among many other things,” because October can be associated with so many other colors. In the non-profit/cause marketing world, most notably pink, and thus breast cancer.
Image: Kurtis Garbutt via Flickr, Creative Commons
Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple?
Filed under Communication, Marketing, Philanthropy, Public Relations, Shonali Burke | Tags: breast cancer awareness, cause marketing, domestic violence awareness, kim wells, liz scherer, pink, purple | Comments (8)3 Questions to Ask – and Answer – When Launching a Twitter Chat
As founder of the #measurePR Twitter chat, I was invited to, and participated in, #chatmixer last night (party image, David Domingo, Creative Commons).
The idea was to bring together folks who routinely participate in specific chats, in an online/Twitter “mixer,” in an effort to widen their Twitter circles (would that be Twircles?) – hence the choice of #chatmixer as a hashtag. Truth be told, I wasn’t quite sure what to expect, though Justin Goldsborough, Heather Whaling and Valerie Simon were meticulous in their planning.
Turns out, I enjoyed myself thoroughly. It had a great party feel to it, and the last time I can remember the feeling of Twitter being such a party solely due to an effort like this (i.e. not related to an offline event) was the “kindness party” last year. I don’t even remember who organized that, except that Kim Wells brought it to my attention, and I had a whale of a time.
A chat is born
Anyhoo… during the course of #chatmixer, a new chat was born: #cookchat. (I cannot wait for that one.) And a few different people mentioned they were interested in starting chats as well.
Filed under How To, Shonali Burke, Social Media, Twitter | Tags: #chatmixer, #measurepr, david spinks, heather whaling, how to launch a twitter chat, jeff hurt, justin goldsborough, katie paine, kellye crane, kim wells, sarah evans, Twitter, twitterchat, valerie simon | Comments (12)
