6 iPhone Accessories for Almost-Professional Photos/Videos

January 25th, 2012 | Shonali Burke | 49 Comments

I saw a post from Chris Brogan a while back, talking about how it’s ok to not be an expert and, in fact, we shouldn’t wait until we’re experts at something to do it.

Sounds about right to me. After all, I never trained in public relations (fuhgeddabout social media), and my background is in Economics (probably why I like numbers so much) and drama, but I think I’m doing ok.

To me, non-experts doing things very well is one of the beauties not just of our profession, but a gift that the social Web has given to us.

After all, you don’t have to be an “expert” to blog well, to excel at online marketing, to take great photos and/or videos… right?

I don’t know about you, but I’m drawn more to the “non-expert” versions of these things (and so much more), because they have a “realness” (I don’t know if that’s a word, and if it wasn’t, it is now, and it is so much easier to say than verisimilitude) to them that a lot of “expert” content doesn’t.

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Project 366

January 2nd, 2012 | Shonali Burke | 23 Comments

toasty toesIt’s the second day of 2012. Did you have fun seeing the New Year in? Or did you mark it like any other day? Did you make any resolutions… or have they already starting paving the way to the nether world?

Whichever your approach, I hope 2012 brings good things to you and yours, and the strength to withstand the bad (because you know there are bound to be at least a few sucky moments down the road).

But let’s not get all gloomy when we’ve just started 2012…

… instead, here’s a fun project I came across yesterday that I wanted to share with you.

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