Talking The Social Media Walk

December 16th, 2010 | Shonali Burke | 21 Comments

Walking, and talking, and talking, and walking…

When I wrote about walking the social talk last week, I had no idea what a terrific discussion it would spur.

Image: Lars Plougmann via Flickr, Creative Commons

Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one.

A Burke always, always keeps her promises!

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media” thing.

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Walking the Social Talk

December 6th, 2010 | Shonali Burke | 31 Comments

These boots were made for talking

As editor of Women Grow Business (disclosure: client, which I love), I come across remarkable blog posts every day.

This is because the contributing bloggers are all remarkable women, and I am truly lucky to be able to see life through their eyes. And I try, as much as possible, to let their voices come through; as a result, my editing is usually minimal.

Even with the extremely high quality of posts I’m lucky to edit, one really stood out to me last week. It was Robin Ferrier’s Social is as Social Does, where she asked, point-blank:

You know the difference between Facebook, Twitter, LinkedIn, and blogs. You have an idea about how you can and should use each one. You know the standard refrain: Social media is about talking with – not talking to – your audience.

But are you walking the walk?

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Why GrowSmartBiz Rocked

September 30th, 2009 | Shonali Burke | 8 Comments

Though I was excited about attending the GrowSmartBiz conference yesterday (to which I was invited as “Media/Blogger,” which was very cool for me), I did feel a little grumpy about getting ready and heading out early. That’s what happens when you work from home. After reading about Mayra Ruiz’ trek from West Virginia, though, I’ve resolved to never complain about doing so again (well, I can try). I only had to drive about 10 minutes to a Metro station and endure a not-unpleasant trip on only one Metro line. Mayra, you’re dedicated!

I live-tweeted during the conference, so I’m not going to recap all of that here. But here’s why I think GrowSmartBiz rocked:

1. Great food. When you attend a lot of conferences, you know what a difference a hot breakfast can make. Eggs, breakfast potatoes… the works. And it was nice to be able to sit down and eat without trying to balance your plate, bags, etc., on your lap. I even got to meet the folks from Indique (can I get an Amen?) during breakfast. Sweet.

2. For the most part, the panels were engaging. You can read great recaps/POVs here and here, to name just a couple. I had to divide my time between the conference and the “Learning Center,” so I missed parts of some panels, but I had as much fun hanging out there with people like Raj and Rebecca Malik, Robin Ferrier and Mike Dougherty, to name just a few.

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