Five Productivity Tools for PR Pros
A few months ago, I wrote a piece on communicating effectively with a virtual workforce for IABC’s monthly e-zine, CW Bulletin.
You see, I’ve been there, done that.
Filed under Business, Public Relations, Resources, Shonali Burke | Tags: boomerang, evernote, google docs, productivity tools, toggl, tungle | Comments (7)Silent Night
The night was silent. So silent that she could almost hear the dark, as it enveloped her in its belly.
“It’s time,” she heard it whisper.
She turned just a smidgeon, but enough to allow her to press the pillow just a tad closer to her ears in an effort to block out Dark’s unwelcome reminder.
“It’s time,” she heard again, this time more forcefully.
Why “Like” Is a Four-Letter Word
“Like” is the four-letter word that outdoes them all.
I’ve been trying to figure out why I reacted so strongly to Facebook’s announcement that their “like” button is the new green.
OK, they didn’t exactly say that, but that’s what it amounts to, doesn’t it?
From now on, you won’t be able to “fan” a page on Facebook, you’ll “like” it. (Hello, Mashable, didn’t you get the memo?) You won’t become the fan of a brand, you’ll “like” it.
Image: Alba Danés, Creative Commons
When you go to CNN.com, for example, you’ll be able to see what other people have “liked;” when you shop, you’ll be able to see what your “friends” “like.” And so on and so on, etcetera, etcetera, etcetera.
The best commentary I’ve found to date on this development is Robert Scoble’s. If you haven’t already, you should read it.
Filed under Public Relations, Shonali Burke, Social Media | Tags: desi del valle, facebook, kathy moore, like, tungle | Comments (9)Will Tungle Kill “Reply All” Scheduling?
I don’t know about you, but one of the things that drives me positively NUTS is trying to schedule a conference call or meeting via email.
You know what I’m talking about: the dreaded “reply all” emails. You’re given a list of five or six different day/time options and asked for your availability.
You go back and forth between your calendar depending on how quickly or often people reply. And there’s inevitably at least one person who replies so late that all your open slots are now closed.
And then it starts all over again. What a nightmare.
I stumbled on Tungle a few months ago via Twitter and I LOVE it. It’s a great little application that integrates with your calendar, and you can basically select several different options and then invite people to choose the ones that work for them.
When everyone’s made their selection, the meeting is automatically scheduled (or you can opt to have Tungle notify you and then confirm the meeting) – and voilà. It’s in your calendar, and your work is done.
Filed under Resources, Shonali Burke | Tags: efficiency, scheduling, tungle | Comments (16)
